January 31, 2020
Ariadne: Feel Blue’s new institutional video
We are excited to present our new institutional video. “Ariadne. Follow the Thread” is a short Brand Film which tells what we hold most dear, the pillar that holds our business philosophy or, even better, the thread that holds our projects together: sustainability.
Our philosophy
When we talk about sustainability we are talking about preserving theenvironment, cultivating the well-being of the people who work with us, and delivering value to the communities in which we operate. We are a manufacturing company that cultivates creativity at every stage of the work: from consulting at the ideation stage to researching innovative methodologies to make the production process increasingly efficient and sustainable. We strive to build a stimulating, welcoming and healthy environmentfor body and spirit where everyone can give their best. We cultivate human relationships with customers, suppliers, and employees to nurture a network of constructive relationships. We have built a production apparatus made of environmentally friendly processes designed to minimize environmental pollution. We have chosen to work in Le Marche, in the foothills of the Sibillini Mountains, in a wonderful place, outside the big industrial clusters, andwe support a fruitful dialogue with the area to do our part within the community.
The new pay-off and video campaign
From these milestones our new pay-off was born: Loving Fashion. Caring World. Four words to express what we do, why we do it, how we do it. Now, all this has become a video, an evocative narrative in pictures that, without saying a word, tells our business philosophy. Are you curious? Then follow our “Ariadne” thread on YouTube, Instagram TV or Facebook and find out where it takes you.
Good viewing.
Credits campaign video
Pay-off: Isabella Tomassucci - Immagiverba
Concept and direction: Lunastorta Productions
Music: Mattia Cingolani, Federico Flamini
© 2024 FeelBlue S.r.l. - Via z.na industriale, snc - 62026 San Ginesio (MC) ITALY - P.IVA 01504010438 - Share capital € 150.000 - Privacy policy - Cookie policy - Credits
© 2024 FeelBlue S.r.l.
Via z.na industriale, snc
62026 San Ginesio (MC) ITALY
VAT ID 01504010438
Share capital € 150.000